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Is responsive Web Design Important?

Is Responsive Web Design Important?

What is Responsive Web Design?

A responsive website is one that is developed to display perfectly on all devices such as laptops, smart phones, tablets, desktops etc. While creating a responsive website, it is important to keep certain factors in mind such as touch screens, screen size, pixel resolution, flash technology support, screen layouts, navigation, images, text, audio, video players, UI elements and many more aspects. So gone are the days of creating a completely separate website for mobiles. Responsive allows designers to create one website that responds to the end users device and present a perfect website.

Importance of a Responsive Website

Almost everybody these days has a smart device that they use to communicate, work and access a variety of options. Before the launch of such devices, web designers had to deal with only one concept of a website – that is to keep the same look and feel on different computer browsers. However creating websites to response on smart devices is completely different and in fact have added another challenge. Essentially, if the end user isn’t getting a great experience, they’re less likely to buy into your services.

Stay Competitive

We’re guessing that you want to stay ahead of your competition? So it is important that your company is up-to-date with the latest trends. Recent studies have proven that the use of smart devices is increasing and people are accessing websites on their mobiles to make the purchases. So you will need to provide a mobile-friendly website to the users in order to stay competitive and possibly stand out from the crowd.

If you’d like to find out more about how this applies to you feel free to contact us to get some advice.